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Practical guides for online stores that use AI to create on-model photos and videos: how to prepare product photos, review the results and publish them.
Product photos

Product photos
How to review AI product photos before you publish them
A practical checklist for AI on-model photos: compare color, shape, print scale, texture, hardware, hands and background against your product photo.
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Product photos
How to photograph clothes for AI model photos: light, wrinkles and framing
How to shoot garment photos that AI can turn into accurate on-model images: soft light, a plain background, no wrinkles, the full garment and a sharp file.
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Product photos
Flat lay vs ghost mannequin vs hanger: which product photo works best for AI
Flat lay, ghost mannequin or hanger? What each clothing photo style shows an AI model generator, where each one fails, and which to use for each garment.
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Product photos
How to create a consistent AI model for your brand
Build a recognisable AI model with Model Creator: write a brief, choose features, check every angle and keep the look consistent across your catalogue.
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Product photos
On-model vs flat product photos: when to use each in your store, social media and ads
Flat photos show exactly what you sell; on-model photos show how it fits and looks worn. How to combine both in product pages, social posts and ads.
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Product photos
Studio, lifestyle or outdoor: how to choose backgrounds for product photos
Which background suits each product category, when a lifestyle or outdoor scene helps, and how to keep an online store catalogue consistent with AI photos.
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Working with AI

Working with AI
How to turn product photos into short videos with AI
Animate Photo and Motion Capture explained: which to use, how long a video takes, what it costs, sound vs no sound, and how to review the clip.
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Working with AI
A weekly content routine for a small fashion brand using AI photos
Plan, batch, review and publish AI product photos in one week: a realistic routine for a small clothing brand, with a credit budget and quality checks.
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Working with AI
What AI fashion photography can and cannot do today
An honest look at AI on-model photos: what they handle well, where they drift (prints, logos, hands, size) and which garments content filters block.
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Working with AI
From product photo to on-model image: four real AI runs, step by step
Four real Dress Model runs, from product photo to AI on-model image: settings, measured times, credits, and what was kept or changed in each result.
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Selling online

Selling online
AI product photos: rights, consent and privacy for online stores
What a brand should check before publishing AI product photos: who owns the inputs, consent for real faces, honest images and Argentina's data law basics.
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Selling online
A product photo workflow for small clothing brands selling online
A step-by-step workflow for small fashion brands: plan the shot list, take a clean product photo, add on-model images with AI, review them and publish.
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Selling online
AI product photo costs: how to budget a catalogue with credits
Worked examples for budgeting AI on-model photos and videos with credits, plus how to compare the result with a photoshoot quote line by line.
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